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Restaurant PR Press Releases
| For Immediate Release: 10/2/2006 |
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| New Book Teaches Food Pros to Use the Press Release |
| Writing Secrets Revealed |
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Millington, NJ -
Press Contact: Stephanie Faison
Restaurant PR
908.626.0111, scrane@restaurantpr.com
FOR IMMEDIATE RELEASE
New Book Teaches Food Pros to Use the Press Release
Writing Secrets Revealed
Millington, NJ – October 2, 2006 – To teach members of the food & restaurant industries the first lesson in PR– all about the press release – Stephanie Crane Faison of Restaurant PR, Inc., is publishing Restaurant & Food Professionals: Write Your Press Release! This new book, available for purchase at www.restaurantpr.com in both PDF and hard copy formats, teaches food service owners, management and staff how to develop, write and distribute their own press releases in clear, easy-to-understand language. Further, the book helps anyone in food service understand what a good press release topic is (and is not!), and how to use the press release after it is distributed. The cost of either format is $40.00.
The press release is a publicist’s primary tool for communicating with a company’s most important audiences. In Restaurant & Food Professionals: Write Your Press Release, readers will find valuable insights on why and when to write a press release, to whom it should be sent, and detailed information on exactly how to write one, with tips and insights born of the author’s twenty years experience. Samples and examples throughout the book illustrate key points.
The rewards of sending out well-developed press releases, to media, customers and other audiences, can be enormous: increased exposure, elevated excitement, and ultimately, improved sales. Today, food and restaurant industry members are beginning to understand the benefits of doing public relations themselves. “Our food/restaurant public relations efforts are rewarded with recognition on a much greater scale than anything we would ever achieve without PR,” says Paul McLaughlin, managing partner of Oceana restaurant in New York. “We dedicate our time, staff and dollars to food PR to ensure that we receive that attention on a regular basis.”
“Public relations is not a privilege, it’s a right,” says Faison. “Everyone should have access to doing their own PR, and learning to write a good press release is a great way to start.”
Restaurant & Food Professionals: Write Your Press Release is available for $40 per book, as a PDF file or in hard copy (shipping and handling not included). Purchase may be made by logging on to www.restaurantpr.com, then clicking the “buy now” button on the new book product described as How to Write a Press Release.
Restaurantpr.com is the food professionals’ web site for doing their own PR, providing book and media list products, and on line or in person support services, designed specifically for food industry, restaurants especially. Established in 2000, Restaurant PR’s first book, Restaurant PR, A Public Relations Workbook for Food Service Operators, Management and Staff, sold hundreds of copies worldwide.
Restaurant PR, Inc., 49 Church Road, Millington, NJ, 07946, 908.626.0111 or scrane@restaurantpr.com.
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